Workshop catalog
Each program includes facilitator notes, artifact expectations, and honest prep times. Use the detail pages for deep syllabi and inquiry forms.
Microcopy Lab for Checkout Recovery
Rewrite stalled carts with surgical headline tests, helper text, and reassurance lines grounded in behavioral prompts.
5 sessions · 2 hours each
Offer Architecture for Premium Services
Stack proof, scope, and pricing language without leaning on hype phrases ad networks flag.
3-day weekend intensive
Narrative Specs for B2B Demos
Turn demo scripts into spec sheets designers and engineers respect, with crisp transitions and honest limits.
4 sessions · 90 minutes
Subject Line Surgery for Lifecycle Teams
Diagnose fatigue signals, rebuild cohort-specific hooks, and document why a line exists beyond open-rate vanity.
6 sessions · 75 minutes
Voice Governance for Distributed Teams
Draft decision trees that keep tone steady when five agencies touch the same surface area.
5 sessions · 2 hours each
Landing Page Autopsy with Heatmap Context
Pair qualitative quotes with scroll-depth charts to explain why a block fails, then rebuild it with neutral claims.
4 sessions · 2 hours each
Social Proof Stacking Without Overselling
Sequence quotes, logos, and usage stats so they reinforce each other instead of repeating the same boast.
3 sessions · 3 hours
Localization Copy Pass for APAC Launches
Coordinate English source strings with Korean marketing counterparts without losing clarity or compliance.
5 sessions · 90 minutes
Experiment Readouts for Copy Learners
Translate A/B outcomes into copy insights your org archives, not just slides that die after the meeting.
4 sessions · 2 hours
Program inquiry
Studio address
68-8, Jugyo ri 2, Yesan-eup
Yesan-gun, Chungcheongnam-do
Korea
Phone: +82-4-307-5713
Office windows: Tue–Sat 10:00–18:00 KST (virtual desks mirror these hours)
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Embed for Yesan studio loads after security review—coordinates locked to Jugyo ri 2.